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10 Reasons Why Screensavers Boost Marketing Results

Custom developed screensavers represent one of the the greatest "bang for the buck" opportunities in electronic marketing. When done properly, custom screensavers are "sticky" and cost-effective. A well-designed promotional screen saver can provide immediate direct-response, reaching massive audiences with an engaging and memorable story. They build brand awareness as well as brand loyalty.

Of course, they're not strictly for marketing purposes only -- custom screensavers are extremely useful for internal corporate messaging, whether to promote an internal sales incentive program, or provide phone reps with additional product information and cross-sell / up-sell information, or simply to communicate internal corporate directives.

RI Soft Systems, the leaders in screensaver development world-wide since 1988, has written a FREE report: "10 Reasons Why Screensavers Boost Marketing Results". Click here to download a free copy of the report.

The report will cover topics including:

  • Facts, such as: 80% of all Windows PCs have screensavers installed and active right now! and 3/4 of those users actively rotate their screensavers regularly
  • Why custom screensavers are among the most cost-effective marketing opportunities
  • How screensavers can be used to extend branding to offline situations
  • Why screensavers are "saturation marketing at its best", building brand awareness
  • How clickthrough opportunities and interactivity within a screensaver can lead to improved direct response campaigns
  • How screensavers can be used for internal corporate messaging
  • How unique technologies can be used to make screensavers self-updating, pushing new information and content down to installed users at regular intervals
  • Why a screensaver that is appropriately "personalized" with a customer's photograph can be the single most effective marketing gimmick you've ever used at a tradeshow
  • Typical budget expectations
  • The process of developing and deploying a project
  • And much more!

RI Soft Systems has developed custom screensavers for clients including Harley-Davidson, NBC, Sparkle Paper Towels, Folgers Coffee, the New York Knicks, Bacardi, Panasonic, Prudential, and American Express Travel, just to name a few of the company's (literally) hundreds of national and Fortune 500 clients. Now RI Soft Systems is sharing some of its trade secrets with you, to help demonstrate the superlative uses of a custom promotional screen saver. Downloading this report is free, and there is never any obligation to purchase anything. Click here to download a free copy of the report.


If your goal is a screensaver for personal use (not for corporate marketing), try Image Carousel 2.2 -- Point, Click, and build yourself a jazzy slideshow screensaver with this simple to use toolkit. It's quick, it's easy, and it even comes with over 1,000 spectacular photos for your own personal use in a screensaver or in wallpaper. Personal and Professional Editions are available that offer the capability to build professional-looking redistributable screensavers for private or commercial uses (respectively). Click to read more about Image Carousel 2.2 and download a free trial version.

 



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